About
Simply Choose Healthy was established in 2016 by Val Bergstrom as a means to assist people to achieve overall wellness. She saw that sometimes people get stuck in their personal or professional lives and find it difficult to get out of the rut they are in.
Through Simply Choose Healthy, Val coaches individuals to help them get back on track in the simplest way possible. She often works with those who know what to do but need the help and guidance of a health/life coach to make it happen.
By focusing on the main concerns of the client, Val uses her competent personalized coaching style to help her client take the next steps to a healthier, happier future. Some of these concerns may appear to centre around what people put on their plate, e.g., food choices or cravings. However, clients discover through Val’s insightful coaching that their wellness (e.g., weight loss issues) may have more to do with “primary food” like relationships, career or stress.
Val has been involved in coaching all her adult life, in personal and corporate settings. She has counselled adults and children one-on-one and in small groups, led intentional conversations in a group setting, and facilitated the mending of relationships – especially in families. She has a Bachelor’s Degree in Education, majoring in Music and was a guidance counsellor for over 20 years as part of a rewarding 39-year teaching career.
She also spent 14 years serving on a non-profit board, most of those years as chairperson. Her teaching and coaching experience were an asset in this leadership position and took the board from a managing board to a governance one.
Now able to focus on her passion for health and wellness, Val is excited about this business opportunity. This business is an opportunity to do what she loves most – coach individuals and share in their joy of moving forward in their life.
She also loves cars and animals, especially dogs and cats.
She has 2 adult married children, 7 lovely grandchildren, and lives in Edmonton, Alberta, Canada with her husband.
Principal
Val Bergstrom
Val is a Certified Health Coach. She received her health coach training (Integrative Nutrition Health Coach) at the Institute for Integrative Nutrition in New York City and her Bachelor of Education degree from University of Alberta in Edmonton. She taught 39 years with the Edmonton Public School Board as a Music Specialist, Guidance Counsellor, and Reading Recovery Teacher.
Why Health Coaching
Health coaches can help reduce the cost of health care and bring about lasting behavioural changes.
The client learns about new, healthy foods and the concept of “primary foods”: relationships, physical activity, career, and spirituality. They spend time in the health coach setting to discuss their issues and make gradual changes with client-driven wellness goals, regular support and accountability.
Corporations are beginning to hire health coaches to help employees stay healthy. Fitness clubs offer health consultations to provide a wider field of service and greater support in reaching clients’ health and life goals. Health food stores are also choosing salespeople specifically with health coach training to assist shoppers by providing opportunities for one-on-one consultation with an expert. Not only are doctors hiring more health coaches than ever before, but patients are learning that working with a health coach is one of the most effective ways to improve their health.